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Use Social Media to Identify Prospects –Use social media to identify prospects. — Start by creating a list of keywords that will appeal to your target audience. — Embed them as hashtags within your post. — Search pages and create a list of potential prospects . — Observe their social media behavior to determine how best to approach them.
Facebook Content That Sells – 3 Ways to Rise Above Your Competition by Carole Pepe This is for you if you’ve been stressing over how to promote your products on Facebook without annoying your friends and fans. These days, more than ever, small businesses depend on social sales to be discovered by new customers and win return customer sales. The secret is in putting the social in your social media. One way to do that is to establish yourself as an industry expert in your line of business. Becoming known as an expert is one of the best long-term social
5 Rules to Rock Social Sales on Facebook and Instagram If you’re depending on Facebook and Instagram to organically grow your online social community, it helps to know what to post to attract Friends and loyal Followers. The short answer to that question is valuable content. People will find your content valuable if you follow the 5 Rules to Rock Social Sales on Facebook and Instagram. Let’s begin by understanding why people tune in to social media in the first place. It’s all about social interactions. While not everyone values the same content, the people who value the content you
3 ways to Promote Your Business with Social Proof One of the best ways to sell on social media is by demonstrating Social Proof that your product or service is valued by others. There are several ways to give your fans Social Proof of your expertise & professional credibility. Here’s how . . . Here are 3 ways to promote your business with social proof. “Wisdom of the Crowds” – “Wisdom of the Crowds” is social proof that appeals to our sense of Fear of Missing Out (FOMO): When lots of people are using or buying a product, others want
Celebrate Your Way to More LIKEs and Comments by Carole Pepe This DIY Social Media hack works to bring you more LIKEs and Comments because everybody enjoys taking time out of the everyday grind to smile and celebrate. Small business owners often ask us how to get more LIKEs & Comments on their posts. So, we’re spilling the beans with this fun hack for everyone who loves DIY Social Media as much as we do. Jump on the Happy ‘Conversational Holiday’ celebration train by inviting your social media fans to share their thoughts, pics, etc. to your posts about obscure
How a Bombastic Snow Storm Leads to More Social Media Fans A social media marketing gift from heaven landed in our backyard this morning. OK, so it’s what the weather stations are calling a BOMBASTIC SNOW STORM. Roads are closed, most everything is shut down, but savvy small business owners know it’s the perfect time to connect with social media fans and visitors. More people are scrolling through their social media feeds more often on these snowy days. That’s really good news for social media marketers because it’s the perfect time to build brand awareness with a behind-the-scenes post